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Acquia Developer Center Blog: Building Usable Conversations: Conversational Content Strategy

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In this fourth installment of our series on conversational usability, we're turning our attention to conversational content strategy, an underserved area of conversational interface design that is rapidly growing due to the number of enterprises eager to convert the text trapped in their websites into content that can be consumed through voice assistants and chatbots.

Source: 
https://dev.acquia.com/blog/building-usable-conversations-conversational-content-strategy